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Dialogue with citizens creates understanding

We strongly believe that in order to successfully complete projects that generate public attention, open communication with residents at an early stage is an essential requirement. We develop citizen dialogue formats for you.

Shaping change communicatively

With goal-oriented, agile change communication, you provide orientation during difficult times and ensure that change is understood, lived and transferred to all areas of the company.

Visibility through strong positioning

With corporate communications, we shape the reputation of a company or organization. After all, it is precisely the image that is decisive for perception, customer loyalty and the identification of the company's own employees with the company.

Transparency builds trust

Employees are the engine of a company and are driven by internal communication. We help you to make the most of your potential with clear and comprehensible messages.

Navigating safely through rough times

Especially in exceptional and crisis situations, communication plays a key role. Not communicating in crises or communicating incorrectly raises the issue. We will be happy to assist you.

Inspire with vibrant communication

Strong messages, consistent storytelling and attractive content: This is how brand values and product details become compelling experiences.

Communication 4.0

Successful communications convey the requirements of digital transformation in an integrated manner and in dialog with all stakeholders.

Strengthening public awareness

The strategic orientation of your media and public relations work is the be-all and end-all of internal and external communication. We support you in establishing and expanding relationships with your stakeholders.

Building bridges together

No company can act in isolation from society and politics. We advise your organization or company to improve your relationship with your political environment.

More target group proximity in social media

Strategy, implementation, performance review: We support our clients in scoring points in social media with target group-specific content. To do this, we play messages via the appropriate channels and enter into dialogue with the community - B2B as well as B2C.

Visibility through strong positioning

With corporate communications, we shape the reputation of a company or organization. After all, it is precisely the image that is decisive for perception, customer loyalty and the identification of the company's own employees with the company.
References
Agency
Management team introduces itself

A trio for the future.

Eventful agency history

Discover more than 25 years of agency history as chronological table in milestones.

Networking and cooperating

Nobody is able to be an expert for everything. Therefore, we cooperate with renowned specialists at home and abroad.

Agency facts at a glance

Facts and figures about the owner-managed communications agency: from its official founding to the positioning at the current ranking of PR agencies.

Shaping sustainability

We live sustainability - the topic has been close to our hearts for many years.

Taking responsibility

To actively shape and positively influence our environment is one of our particular concerns. Therefore, we have been supporting social projects for years.
Contact
- Nuremberg
- Berlin
- Munich
Our locations in the metropolitan region

Our office in the capital

Our office in the heart of Munich

develoPPP: between educational work and storytelling

Since 1999, the BMZ has been funding projects with an impact. Kaltwasser strengthens visibility among partners, politicians and the public.

Visualizing global added value

Clean water in Ukraine, better harvests in Malawi, female founders in Ecuador, sustainable supply chains in Thailand: Since 1999, the German Federal Ministry for Economic Cooperation and Development (BMZ) has been funding entrepreneurial projects that combine economic and development policy goals. The Gesellschaft für Internationale Zusammenarbeit (GIZ) implements the program – with up to 150 projects in over 60 countries annually. With a combination of educational work, targeted communication and strong storytelling, we bring the projects into the relevant set of business, politics and the public.

Since 2023, Kaltwasser Kommunikation has been supporting the GIZ and the develoPPP programme. We are helping the communications team to effectively tell the programme's diverse success stories, strengthen its relevance and position it as a leading platform for sustainable investment in developing and emerging markets.

Our communications objective:

to sustainably strengthen and raise the profile of the develoPPP-programme among potential corporate partners, in the political arena and among the general public.

To achieve this goal, we shed light on the stories behind the projects. They tell of people who courageously seize entrepreneurial opportunities and thereby develop developmental potential and lasting impacts. In doing so, it becomes clear what concrete impact the investments achieve, for example through new jobs, sustainable technologies and supply chains, or improved living conditions.

Cross-format storytelling

We use storytelling to communicate lasting impressions of the global impact of the develoPPP-projects. We reduce complexity and prepare the content in a way that is easy to understand and tailored to the target group in the appropriate formats:

Target group-specific: We develop and implement communication measures and formats that are tailored to the needs of companies, political decision-makers and the general public – in German and English, with fact sheets, website posts, posters, flyers, brochures and videos.
Tangible: We make the results of develoPPP tangible with vivid descriptions of projects and their sustainable impacts and thus contribute to the reputation of the programme in the long term. Successes such as climate-friendly rice cultivation in Southeast Asia are prime examples of how innovative approaches can have a direct impact on living and working conditions and create added value for entire regions.
Close to the people: The stories and achievements of local people are the focus of our attention. By making their contributions visible, we promote dialogue about the impact of their work and create evidence of the positive influence that projects have on society and the environment worldwide.

With this combination of educational work, targeted communication and strong storytelling, we create understanding and strengthen trust in the impact and sustainability of the projects supported. This highlights the potential of linking the private sector – and how medium-sized companies, corporations or start-ups can not only benefit economically from partnerships, but also contribute to global sustainable development at the same time.

Results

Ukraine:
Sonnenenergie als Hoffnungsträger – Wie eine Solaranlage die ökologische Landwirtschaft und Stromgewinnung in der Ukraine unterstützt | AWE Blog